Have a website built that inspires trust and generates leads.
Not a standard template, but a custom website: fast, findable on Google, and focused on conversion. We build on WordPress — you manage the text and pages yourself, without technical knowledge. The investment depends on the scope and customization; further down, you can read what market prices are based on.
- Strategy & custom design
- Technical SEO basics
- Pagespeed 90+
- Mobile-first responsive
A professional website is your main digital branch
Visitors assess your company on your site within seconds. A fast, clear, and easy-to-find website generates more inquiries — and saves time explaining things over the phone.
Better found in Google
Technical SEO, fast load times, and clear pages form the foundation for organic traffic. We set up Yoast or Rank Math correctly for you — ready to grow with content and link building.
More confidence among prospects
A sleek custom design, clear propositions, and social proof lower the barrier to making contact. Your site works for you — even outside office hours.
Higher conversion
Logical navigation, clear CTAs, and forms that work on mobile ensure that visitors actually convert — not just look.
Self-managed
We build on WordPress: you adjust text, photos, and new pages yourself. No dependency on a platform that gets more expensive every year.
Fast and stable
Lightweight code, optimized visuals, and caching: we only deliver when the Pagespeed score is satisfactory. Being slow means losing rankings and customers.
Ready to grow
Expand later with a webshop, landing pages, or links? A good foundation makes that possible without starting over.
For whom is custom web design the right choice?
Freelancers & coaches
- ✓ One strong site that explains your services
- ✓ Maintain your own blog or case studies
- ✓ Lead form & calendar integration possible
SME & B2B
- ✓ Clear services and team pages
- ✓ Multiple contact routes
- ✓ Integrations with CRM possible
Renewal & migration
- ✓ From Wix or old CMS to WordPress
- ✓ 301 redirects & SEO retention
- ✓ See also website redesign
Everything for a website that is immediately available.
Custom design
Unique design based on your brand and target audience — no generic theme you see everywhere.
WordPress as a CMS
The most widely used CMS worldwide: scalable, flexible, and with a huge ecosystem of plugins where needed.
SEO plugin configured
XML sitemap, meta templates, breadcrumbs, and basic structured data — ready to rank.
performance
WebP images, lazy loading, caching, and clean code. We strive for a strong PageSpeed score.
Responsive & accessible
Designed mobile-first and tested on common browsers — so that everyone can use your site properly.
SSL & security
HTTPS, security plugin, and backup strategy as the basis for a secure online environment.
Analytics
Google Analytics 4 and Search Console correctly linked, so that your visits and sources are measurable.
Transfer & instruction
Short training or screencast on how to manage pages and text yourself — no vendor lock-in.
From intake to live website in clear steps.
No surprises: you know what you're getting, when it will be ready, and what you need to provide.
Intake & goals
We map out your target audience, offering, and competition. What should a visitor do on your site? That determines the structure and content.
Sitemap & wireframes
We capture pages, navigation, and key blocks — SEO-proof and user-friendly.
Visual design
Custom styling: colors, typography, and components. You approve before we build.
Construction & furnishing
WordPress development, copy and images, forms, speed, and SEO checks — all in one process.
Test, go-live & training
Cross-browser testing, deployment, monitoring, and instruction so you can continue independently.
Do you want to have a website built that matches your ambitions?
Briefly describe your situation — we will respond within 24 hours with a fair quote or next step.
How much does it cost to have a website made? — and why do prices vary?
In the Netherlands, you see enormous variation: a simple site on a ready-made theme can end up in the lowest segment, while an extensive business site, custom design, or a complex webshop quickly runs into tens of thousands of euros. This is due to scope (number of unique pages, integrations, language versions), the difference between a template and fully custom work, and extras such as SEO copy, photography, or a ongoing SEO- or maintenance appointment.
Type & size
A single compact one-pager is different from a site with dozens of landing pages, a member area, or integration with your CRM. The more customization and logic, the more hours.
Template or custom
A custom theme can be cheaper, but limits you on branding and speed. Fully custom-made costs more upfront, but offers freedom and often better performance and SEO.
Functionality & connections
Forms, booking tools, payment flows, inventory, or APIs: every integration needs to be configured, tested, and maintained — this is reflected in the quote.
Hourly rate as a guideline
Many freelancers and agencies charge roughly between €60 and €85 per hour; the total depends on seniority, speed of communication, and how many iterations you need.
Global cost indication (Dutch market)
These are not fixed prices, but common ranges you will find in quotes — always compare exactly what is included (design, copywriting, basic SEO, training, warranty).
- Basic / template-driven: often from a few hundred euros to around €1,500, depending on who it pays and what you enter yourself.
- Custom business website: Many projects range from €1,500 to €4,000 for a complete professional site with multiple pages and custom design.
- Complex webshop or custom work: €5,000–€25,000+ is common for many products, integrations, B2B logic, or migrations — the total can be higher for enterprise requirements.
At Ploko, after the intake, you receive a Custom quote with a clear scope: what we build, what you provide, and what is included as standard (such as basic technical SEO and delivery on WordPress).
Here's how to handle it wisely before you sign
Define your goal
Do you primarily want explanation and trust (information), leads (inquiries), or direct sales? Your goal determines which pages, forms, and content you need — and therefore the budget.
Compare quotes on the same scope
Request the same package from multiple parties: the number of pages, desired integrations, who provides the content, and whether technical SEO and training are included. Only in this way can prices be compared fairly.
Choose a CMS for the long term
We are focusing on WordPress: globally supported, scalable, and self-managed. During the conversation, we will explain how this fits with your team and growth plans.
Why customization and not just a site builder?
Wix and Squarespace go live quickly — but limit you on SEO, speed, and customization. A professionally built WordPress site remains more flexible in the long term.
What a good website you have yields practical results.
Measurable improvement in inquiries, a better first impression, and a clear foundation for online marketing — from SEO to Google Ads.
More qualified leads
Visitors find what they are looking for faster and get in touch more often — because trust and clarity come first.
Stronger organic base
Technically sound pages, fast loading times, and proper indexation help structurally improve your visibility in Google.
Less time spent on explanations
Clear services pages and FAQs answer many questions automatically — you have time left for real conversations.
One hub for your marketing
Landing pages, campaigns, and content point to one trusted site — consistent and measurable.
Answers to questions on have a website made.
Onderdeel van Ploko Webdesign
Let's take your next step online.
Briefly tell us what you need — we will respond within 24 hours with a quote or a proposal for an introductory meeting. No obligation.